Nisreen Shocair

Nisreen Shocair is the CEO and founder of her own incubator, Shocase, where she champions brand development, investments, and retail excellence training globally. She has one of the fastest growing retail concepts for private collectors across Art, Music and Fine Jewellery. Nisreen is the Ex-CEO for the Middle East at YOOX NET A PORTER GROUP and is a board member of Magrabi Retail Group and IKEA KSA. She has over 30 years in various sectors that include retail, media, technology, fashion, telecommunications, and e-commerce across six global markets. Nisreen is an MBA graduate from London Business School and Columbia University in New York and has done global study programs in financial restructuring and economics in Chile & Argentina. She has been awarded Female CEO of the Year by CEO Middle East & Businesswoman of the Year by Women in Leadership. Her recent awards are Women of the Year 2023 by Emirates Women and Achievement in Technology Arab Women Award by Arabian Business. Nisreen is on Arabian Business 100 Most Powerful Arab Women and 100 Most Powerful Arab Women by Forbes Middle East. She is a regular speaker on female empowerment, retail, tech and AI including World Retail Congress, Retail Leader’s Circle, FT.